According to Artificial Intelligence (AI) company, Expert System, chat bots simply simulate a conversation or chat with a user in natural language through messaging applications, websites, mobile apps or...
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“We can no longer be a little bit digital” – Circa 2017. Previously, the main use of digital channels for retailers globally was customer support in managing post-transactional service....
Download the presentation on “Trends Impacting Digital Marketing Strategies in Africa” by our Brian Mung’ei at Meltwater Business Launch event that took place on the 21st of Sept, 2018...
Historically, institutional investors kept their investing strategies and their activities very discreet. Today, however, some are aggressively employing social media tools to discuss their strategies, deals in the pipeline,...
Image via Flickr It is now clear that Social Media will, in this coming 2012 elections, pay a more crucial role than before with regard to shaping...
I was in Gaborone, Botswana last week at the invitation of the African Human Rights Consortium to train Human Rights activists from across Africa on how to use social...
Last Sunday, we had the 6th Tandaa Event by Kenya ICT Board, sponsored by Google, taking place at Sarova Stanley. I got there late to find our new South...
A lot of Kenyan companies are now experimenting with social media. Many of these businesses have come to understand the potential value of social media and have gone ahead...
I got to see what’s up before it gets me down is a line in a song by Common in his Finding Forever album. When you look at most...