“We can no longer be a little bit digital” – Circa 2017. Previously, the main use of digital channels for retailers globally was customer support in managing post-transactional service. Digital channels provide a key avenue for educating customers about...
Download the presentation on “Trends Impacting Digital Marketing Strategies in Africa” by our Brian Mung’ei at Meltwater Business Launch event that took place on the 21st of Sept, 2018 in Nairobi. Trends Impacting Digital Marketing Strategies – Brian Mung’ei...
I got to see what’s up before it gets me down is a line in a song by Common in his Finding Forever album. When you look at most of the online crises that got the better of the...